Use analytics-based customer segmentation, digital consumer journey enhancers, and event signals to automate promotions and effectively target content
Personalizing content, making it available on direct-to-consumer commerce platforms and facilitating a variety of payment options are the goals of Wipro’s Advanced Analytics services for media organizations. Clients use our expertise in customer segmentation, digital consumer journey enhancers, and event signals to automate promotions and effectively target content for more relevant consumer engagement.
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