Airports today are not only a travel infrastructure but an experience hub for passengers. They act as a gateway that connects passengers for social interactions, business opportunities, and leisure. Hence, it is important for airports to make their passengers feel safe, engage them, and improve ‘passenger experience’.
Airports have captive customers on their facilities. They also have a considerable amount of real-time passenger information (enhanced through sharing of data with partner airlines) to be able to deliver personalized and contextualized offerings that can go beyond traditional approaches to maximize revenue. These include - passenger movement tracking, smart parking with pre-book facilities, unified digital payment experience at the airport, digital shopping streets, and interactive signage.
Our airport process and technology experts have honed their ability to keep passengers ‘Informed, Interested, and Involved’ (3I) - aimed at increasing passenger satisfaction and fulfilling an increasing demand for services contributing to non-aeronautical revenues.
Want to know more about how we are helping large global airports in their business transformation journey ? Please drop us note at wipro.airports1@wipro.com and we’ll be glad to set up a connect with you!