Use customer data to improve the efficiency of your media spends across channels by increasing the volume and value of your customers
Wipro’s Customer Acquisition Accelerator (CAA) captures the digital behavior of customers and uses this data to assist with Programmatic Advertising. Creating and delivering dynamically generated offers and advertising is made simple and quick by the CAA. It’s rich and personalized content, based on customer needs and traits, is delivered across paid media, search and social in real-time, effectively closing the gap between offline and online messaging.
